AI certification & literacy

    AI literacy for executives

    One day with your executive committee. Half of it is spent using AI on your own material, a board paper, a decision note, an analysis you actually owe someone, and half deciding what the company is going to do about it. No lecture, and no slide deck to take away. Up to twelve participants.

    Duration

    1 day (6 hours)

    Languages

    English, French

    Delivery

    In-company, Classroom

    Exam

    No exam

    Accreditation

    GSNA curriculum

    Who it is for

    Executive committee, managing director and board.

    Prerequisites

    None. Bring real work.

    What you will be able to do

    1. 01Explain generative AI and large models well enough to challenge a vendor.
    2. 02Use AI directly on your own executive work rather than watching a demonstration.
    3. 03Separate the AI opportunities with real return from the ones with press releases.
    4. 04Understand your own role in governance under ISO/IEC 42001, sponsor, decision-maker, accountable party.
    5. 05Leave with three actions that start the next day.

    What is covered

    AI literacy: 60 minutes

    What generative AI is, which models matter, why the timing changed, what it means in your sector.

    Prompting in practice, 60 minutes

    Hands on the tools, structured prompting, exercises on real material: synthesis, analysis, decision.

    Use cases and return, 45 minutes

    High-impact opportunities, quick wins against transformation, addressable value estimated.

    Governance and risk, 30 minutes

    ISO/IEC 42001, bias, conformity, and what the executive committee has to decide, frame and sponsor.

    Roadmap, 25 minutes

    Three decisions and three actions, with a written personal commitment from each participant.

    What you leave with

    A roadmap agreed in the room, three decisions, and a written commitment from each participant.

    Your trainer

    Ayoub Saboumazrag, Expert in AI Strategy & Governance, ISO/IEC 42001 Senior Lead Implementer, Executive MBA (Rotterdam School of Management, Erasmus University), AI Business Integration (MIT Sloan), Ethics of AI (LSE). 25+ years in technology, 10+ in AI integration. Delivers in English and French.

    Price

    €4,500–7,500 per session

    All prices exclude VAT. Classroom sessions held in the Netherlands are subject to 21% Dutch VAT for all attendees, regardless of the attendee's country — EU rules tax admission to an educational event where the event takes place. Online and in-company delivery to businesses elsewhere in the EU is reverse-charged.

    Leave with your top three risks documented

    Thirty minutes with a senior practitioner. No slideware, no sales engineer.